PR

Am reinventing my marketing strategy. We are getting lots of hits to the site, so marketing is working but the turn around for sales could be better. So, we are introducing lots of new approaches, new strategies including PR, or Public Relations. After this blog am about to make lots of calls and I hate cold calling, see earlier blog, but because its me helping them to sell papers I don't feel so bad about the calls. So, if anyone has any tips for me re PR strategies please add a comment, in fact if anyone wants to say anything please add a comment - it would be nice to have some :-)